March 3, 2018

Type Specimen Poster

For the Typoday 2018 Poster Design Challenge, we decided to embrace the challenge of finding the “beauty” within the typeface, Comic Sans.

Task

Creating innovation in finding the beauty within one of the most despised typeface in design history, Comic Sans.

  • Strategy

    Brand Strategy

  • Design

    Branding

  • Client

    Typoday

Concept

Beauty, Form and Function in Typography.

Experimenting with shape and form, we explored the possibilities to bring forth more of an appeal to its already preconceived notion of being the worst typeface on this planet. Unifying it with a primary color palette and deconstructing its letter form to distort its function and adding in elemental pieces, we were able to bring forth an award-winning Comic Sans Type Specimen Poster.

Let’s collaborate

Send us an email, to discuss a new project.

We’re a team of creatives who are excited about answering the call to creativity with a framework of the Gospel

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