Sustainability Campaign

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About project

“Sustainability is really non-negotiable. We only have this one planet to live on, and we have to start treating it with some respect”

~ Alexa Silvaggio⁠

In honor of 2020’s Earth Month, we are proud to present our focus on five incredible companies whose mission, packaging, products, and more are focused on sustainable practices designed to give back to the Earth.⁠

You can find out more about these companies at the following links:⁠

Savage Los Angeles: savagelosangeles.com
Dew Mighty: dewmighty.com
Wild Cup: shopwildcup.com
Evolved Meals: evolved-meals.com
Beauty Care Naturals: mybeautycarenaturals.com

Concept:

We launched a campaign for Earth Month that highlighted businesses who are doing their part to save the planet and give back to Mother Nature every single day. We took to the three stages of a plant-based product’s life cycle and applied them to drive our campaign, with the idea of living sustainably together. Each life cycle represents the areas of change that we can begin focus on in our goal of becoming better caretakers of the Earth. After promotional social posting, we created a campaign video to help drive the message across various platforms while telling the stories of the revolutionary brands involved.

GROW:seedling:
Why create extra waste when the Earth provides an abundance of natural resources for us to use? Recently, many brands have been cutting down on waste in favor of natural-based ingredients that help protect our planet long-term.

BREATHE :wind_blowing_face:
Did you know? By breathing cleaner air, the World Health Organization states that you can reduce the risk of stroke, heart disease, and other respiratory diseases. Let’s do our part to reduce our carbon footprint and create cleaner air for the future of our planet.

COMPOST:fallen_leaf:
After the meal or product is finished, where does the packaging go? We hope it finds its way to the compost bin to reduce any nasty waste.