45 Milligrams, A Play

45 milligrams poster

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About project

How do you kill a man who doesn’t exist? In this dark comedy, two roommates in a mental institution complain to their doctor about an imaginary man. A highly physical, absurdist exploration of mental health and sanity, featuring choreography and direction from the team behind HFF17’s Best in Dance and Physical Theatre and Ripest Show Award winner Definition of Man.

Breathe… Inhale 1-2-3, exhale 1-2-3…

Concept:

Integrating a soft welcomingly, dark approach to prescription medicine with the title, “45 Milligrams” over a contrasting two-toned pill. Copy and info were organized and arranged to fit into a stylized RX slip to stay on theme. This project consisted of a Poster, Post Card and Instagram Post.